Susana, Intan Anjelita (2022) MODEL KESETIAAN PASIEN RUMAH SAKIT. Skripsi thesis, Universitas Setia Budi.
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Abstract
Patient loyalty greatly determines the sustainability of a hospital. The literature study identified a number of explanatory constructs for patient loyalty, namely: perceived value, patient satisfaction, professionalism of health workers, service quality, and cost of care. This study tried to build a model of patient loyalty and examine the significance of the relationship between constructs explaining patient loyalty. The research was carried out using a survey design using a purposive sampling technique with a sample size of 200 respondents. The hypothesis is tested using structural equation modeling. The hypothesis test results: the professionalism of health workers has a significant effect on perceived value, perceived value has a significant effect on patient satisfaction, patient satisfaction has a significant effect on patient loyalty. Keywords: Patient loyalty, Patient satisfaction, Perceived value, Professionalism of health workers, Quality of service, Cost of care
Item Type: | Thesis (Skripsi) |
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Uncontrolled Keywords: | Patient loyalty, Patient satisfaction, Perceived value, Professionalism of health workers, Quality of service, Cost of care |
Subjects: | H Social Sciences > HN Social history and conditions. Social problems. Social reform |
Divisions: | Fakultas Ekonomi > Prodi S1 Manajemen |
Depositing User: | Tifany Nur Arfiana |
Date Deposited: | 06 Jul 2023 03:49 |
Last Modified: | 06 Jul 2023 03:49 |
URI: | http://repo.setiabudi.ac.id/id/eprint/5976 |
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